Amy Wilkinson in Investment


Seeking the creative & digital: New accelerator launches in the heart of MediaCityUK

One of Manchester’s first business accelerators specialising in techmedia has launched at MediaCityUK.

From gaming apps to music streaming, eCommerce to social media and Big Data, techmedia encompasses the brightest cross sector ideas from the forefront of digital creativity.

The application deadline for the UP Accelerator has now passed.

Part-funded by Creative England, the University of Salford, the Peel Group and partners, the UP accelerator provides early stage entrepreneurs a world class programme to develop their business skills including: deskspace at MediaCityUK, regular workshops, a carefully selector Enterprise Partner and mentor plus coaches from the UP network, legal services, accountancy and bookkeeping services, a package of online storage and hosting, plus UP’s Relational Investment Initiative – working with potential investors straight away to develop pitching skills and investment knowledge.

Jim Farmery, Business Investment Director, Creative England, said:“Manchester is known as one of the biggest clusters for creative and digital businesses in Europe. Since its inception three years ago, Creative England has invested over £1million in almost 30 companies across the region, and being involved with initiatives such as the UP accelerator is a great way for us to continue supporting innovative ideas from a rapidly growing Northern tech cluster.”

Danny Meaney, Founder and CEO of UP, said: "We’ve taken the very best bits of the very best accelerators around the world, and included a comprehensive package of investment and support.

“These include investors, a unique and radical business knowledge development programme, and a relational investment process that means the start-up entrepreneurs are going to be developing genuine, face-to-face relationships with their likely investors from day one.”

UP is looking for businesses with a prototype, early stage product, service or platform with a team at the helm who encompass business, technical and creative skills – with a focus on developing both the product and the team behind it.

The accelerator is now open for applications for the programme, for more details of the initiative, the people behind it, and what’s on offer have a look at

UP has a range of major partners including from both the technology and financial sectors, including Creative England, the Peel Group, the University of Salford, BT, Rackspace, Microsoft, MTGx, Mediacom, Channel 4, Silicon Valley Bank, Panmure Gordon and investment group Par Equity. Other partners include Edinburgh Council, a stable of law firms and accountants SME Clinic.

  • Business Support