market trader

part of our creative enterprise programme

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Learn how to succeed at international film markets with Market Trader, an intensive business development programme for talented producers who are looking to take their projects to market across the world.

International film markets are a great opportunity for film professionals to make contacts, present their projects and negotiate deals setting the landscape of their future business. However, without the right skills and understanding, attending these festivals and markets doesn’t always yield the best results and can sometimes be counter-productive. Due to the current changes to physical markets, these skills are more crucial then ever.

The purpose of this programme is to equip participants with the knowledge and support they need to understand the film market better, to plan and target their approach and come away from international markets with the best possible results.

Applications are invited from producers based in the English regions outside of London and junior executives working in sales and distribution. Please read our guidelines before submitting your application to see if you meet the eligibility criteria.

What does Market Trader offer?

Market Trader will be delivered through a combination of intensive workshops, mentoring, market attendance & networking. The programme will consider and contrast differing needs and perspectives from all parts of the film value chain – makers, buyers, sellers – and hone skills in pitching, negotiating & closing deals.

Participants will receive guidance and training to:

  • Improve their knowledge of international markets, how they differ, who attends what and why;
  • Gain a clearer perspective on the context of UK film within domestic/international markets and a better sense of how and why this matters;
  • Identify the most suitable market(s) for their own individual projects and film slates;
  • Develop tools and strategies for successful market engagement;
  • Improve their skills, knowledge and confidence in packaging, pitching, negotiating, selling, understanding and closing deals;
  • Achieve effective follow-through and maximise the benefits of international relationships and opportunities.

When, where and how will Market Trader happen?

Market Trader will take place between November 2020 and March 2021 activity includes:

  • 6 Intensive pre-market online workshops with leading industry figures from the worlds of production, sales and distribution
  • One day market preparation session
  • 2 mentoring sessions


Market Trader 6 Day Online Module
Thursday 26th and Friday 27th November 2020

Thursday 3rd and Friday 4th December 2020

Thursday 10th and Friday 11th December 2020


Market Prep Day
Thursday 14th January 2021
Location TBC

How much does it cost?

The total fee for a participant place is £100. The costs of Market Trader are heavily subsidised by the Creative Enterprise programme. This cover the cost of all the above.

Who will run it?

Course directors Julia Short and Bea Neumann each bring a wealth of experience to the programme. Julia is a distribution and marketing expert, former partner at Verve Pictures and currently training expert on high profile courses such as Inside Pictures. Whilst Bea works as an independent international film consultant for clients including Edinburgh International Film Festival, IFFR Cinemart and Film London, following a successful career in film acquisitions for The Works and Content Media.

Applications now closed.

Should you have any access or communication requirements relating to our applications and guidance, then please contact the team at or 0333 023 5240.

Market Trader is part of Creative Enterprise, which has been developed with National Lottery funding from the BFI to make the moving image sector sustainable through creating new business opportunities through training, mentoring and building of networks, whilst growing and scaling existing businesses.

Connect to industry-leaders and gain exclusive access to training and networks with Creative Enterprise: designed to grow your business.


Market Trader - Rehana Rose

Market Trader - Rehana Rose

Interview with Rehana Rose, part of the Market Trader 2018 cohort.

Market Trader - Hannah Stevenson

Market Trader - Hannah Stevenson

Interview with Hannah Stevenson, part of the Market Trader 2018 cohort.

Market Trader - Wendy Mitchell

Market Trader - Wendy Mitchell

Interview with Wendy Mitchell, part of the Market Trader 2018 cohort.

Market Trader - Linn Waite

Market Trader - Linn Waite

Interview with Linn Waite, part of the Market Trader 2018 cohort.